Watch any credit card commercial these days and you’re sure to find big budget productions in exotic locations, movie-star voice overs, or memorable jingles. The credit card industry is highly competitive, with a handful of major players competing for your business. Most credit card products are basically the same, varying only slightly in terms of interest rates and rewards. So advertisers try to win your business by entertaining your senses, in hopes you will forget that carrying credit card debt is expensive.
Big budget productions are not limited to the U.S. market. In fact, Capital One has lead the charge for such campaigns in Canada. Credit card companies worldwide are following suit, and in some cases creating very memorable ads.
Check out these popular credit card commercials, but be warned, you might just be singing “Hands in my Pockets” for the rest of the day.
I have to admit, the Capital One Commercials are my favorite!
They’re good commercials, but check out the Scotia Momentum VISA commercial about these two ladies at the supermarket.